The Three Tools You Need to Boost Sales

If you are interested in increasing your revenue then you know it all begins with the perfect sales pitch. Being a great salesperson does not happen overnight but with the right sales training course London your team can be well on their way to raking in massive profits. In this article, I will be divulging my top tips for new sales reps that work.

Let's jump in.

Tip #1: Sales as a Science

Contrary to popular opinion sales is not an art, its a science. Take a look at the top two percent of sales reps across a variety of sectors and the one thing they all have in common is a scientific approach and strategy. When choosing from sales training courses London asks and reviews what their unique approach entails. Here are some things you should find in a top sales course:

● Strategy

● Psychology

● Scalable Techniques

● Proven Objection Troubleshooting

Let's take a look at each of these briefly. At Pearl Lemon Sales, an award-winning training course strategy and psychology are at the heart of everything you need to know. With years of research and experience we know that people generally fall into a few major categories. Understanding these personality types and how to sell to each one will give you a tried and true scientific approach that can earn you up to 200% more sales.

This works in both cold calling and warm lead closing as well. These scalable techniques can also be applied via email campaigns. Sales emails when done right offer 8x more clicks and can generate more than 6x's cash flow!

Tip #2: How Do You Measure Up?

When you treat sales as science you will treat your analytics as an important indicator of what works and what doesn't. If you measure your results constantly you can improve upon them. When creating a campaign it is good practice to create an A/B test to see how and what is engaging your audience.

Here are the elements you should be looking at:

CTR - the percentage of emails that had one or more links clicked on in any given email
Conversion Rate - the percentage of emails who clicked and completed an intended action
Bounce Rate - how many emails were sent that could NOT be delivered
List Growth Rate - how fast your email list is growing
ROI - the overall return on your campaign
Open Rate - how many emails are opened
Unsubscribe Rate - the percentage of email recipients who choose to unsubscribe

During your sales training course, you will learn exactly how to create successful email campaigns that will deliver higher CTR and CRO. Better yet, you will grow your email list dramatically and get real ROI. By using the right metrics you will be able to consistently deliver what your customers want tailoring each element of your message to their specific needs.

Tip #3: Overcoming Objections

This skill is what separates the amateurs from the experts. If you can handle objections easily and learn to turn sceptics into believers you are ready for the major leagues. The right training course should give you real tools to handling objections based on science and facts. Often training courses include outdated styles like bullying or critique that are completely inappropriate in today's market. People are looking to relate, engage, and feel safe asking questions. As a trained salesperson you should be able to know and address each question easily.

Wrap Up

Knowing how to successfully sell and engage your customers is one of the most valuable skills to have. Taking a reputable sales training course can help you get the skills and the science behind consistent sales. Sign up today!

Author Bio:

Heather Wilkinson is a working with Deepak Shukla and a globe-trotting content writer who's finally put down roots in her native UK. When she isn't writing, you'll find her pretending to care about Minecraft for her son's sake, while secretly reading the latest Ace Atkins novel on her phone (or sleeping - her second favourite past-time)!