Japan's Rival Auto Companies Toyota, Suzuki Join Forces for Environment, IT and Safety

With the ever changing demands and new standards along with a highlight on environmental considerations and anticipation on future adjustments, Toyota Motor Corp and Suzuki Motor Corp ended up as business partners and opens collaboration to other companies that share the same goal -- to help automobile industry survive despite the drastic alterations,

According to a report, the collaboration runs around strengthening their research and development component in line with the current environmental issues and concerns, safety and Information Technology advancements.

Suzuki Motor Corp., despite their strength in building competitive automobile units in terms of selling prices, was found to be weaker pertaining to technology and advancement on research and development component considering the fast paced changes. This causes Suzuki's feeling of uncertainties toward future innovations. On the other hand, Toyota Motor Corp, with their best foot forward with R and D, competitions in European countries and Northern America in terms of linkages, partnerships ad standards makes them more conscious.

“I am appreciative that Suzuki is able to start discussions with Toyota to explore ideas on a partnership...We will proceed with discussions for the future of Suzuki,” Suzuki Motor Corp's Chairman Osamu Suzuki mentioned on a news article.

“In addition to the R&D, which each company is working on individually, it is very important now to have partners who share the same goal and passion. We would like to always keep our doors open for new partnership opportunities, which will contribute to the making of ever-better cars as well as to the development of the automotive industry,” as stated by Toyota Motor Corp. on IBTimes.

This collaboration is already a second turn of events for rival companies in Japan after Honda and Yamaha's collaboration on jointly developing scooters with small capacities. The partnership is fueled by a joint press note on the drastic and unprecedented changes in the automotive industry.